ShopVantage Solutions is a boutique retail consulting firm founded by Sarah Cohn, bringing over 15 years of experience across both e-commerce and brick-and-mortar retail.

Blending strategy, creativity, and hands-on execution, ShopVantage partners with brands to refine their product development, marketing, and digital experience — creating businesses that are as scalable as they are beautiful.

Sarah’s background includes a decade in corporate retail, culminating in her role as Vice President of Merchandising at New York & Company, where she led product strategy and built celebrity collaborations with Eva Mendes, Gabrielle Union, and Kate Hudson. Her time at Wayfair further honed her expertise in e-commerce growth and digital merchandising.

Today, through ShopVantage Solutions, Sarah helps founders, creative teams, and established brands bridge the gap between creative vision and operational strategy. From trend research and product development to marketing calendars, Shopify builds, and brand storytelling — every engagement is customized to meet the client’s goals, pace, and potential.

ShopVantage Solutions was built on the belief that modern retail success comes from connection — between product and brand, story and strategy, and creativity and commerce.